Closing sales is one of the most challenging and rewarding aspects of being a salesperson. It requires skill, persistence, and confidence to persuade prospects to buy your product or service. Sometimes, you may need some extra motivation or inspiration to keep going and overcome objections. That’s why we’ve compiled a list of 24 best closing sales quotes from some of the world’s top salespeople, business leaders, and motivational speakers. These quotes will help you boost your sales performance, close more deals, and drive more revenue for your business.
1. “You don’t close a sale; you open a relationship if you want to build a long-term, successful enterprise.” – Patricia Fripp
This quote reminds us that closing sales is not just about making a transaction, but about building a lasting relationship with your customers. By focusing on their needs, providing value, and following up, you can turn one-time buyers into loyal advocates.
2. “The most powerful tool in sales is a question.” – Mark Hunter
Questions are essential for closing sales because they help you uncover your prospects’ pain points, challenges, goals, and motivations. By asking the right questions, you can qualify your leads, tailor your pitch, and overcome objections.
3. “Don’t sell life insurance. Sell what life insurance can do.” – Ben Feldman
This quote emphasizes the importance of selling benefits, not features. Your prospects don’t care about the technical details of your product or service; they care about how it can solve their problems, improve their situation, or fulfill their desires.
4. “The difference between a successful person and others is not a lack of strength, not a lack of knowledge, but rather a lack of will.” – Vince Lombardi
This quote inspires us to persevere and overcome challenges in sales. Success is not determined by your natural abilities or intelligence, but by your determination, discipline, and commitment to your goals.
5. “The best way to sell yourself to others is first to sell the others to yourself.” – Napoleon Hill
This quote teaches us to adopt a positive and empathetic mindset in sales. Before you can convince others to buy from you, you need to believe in yourself, your product, and your value proposition. You also need to understand and appreciate your prospects’ needs, wants, and preferences.
6. “If you are not taking care of your customer, your competitor will.” – Bob Hooey
This quote warns us to never take our customers for granted. In today’s competitive market, customer satisfaction and loyalty are key to retaining and growing your customer base. You need to constantly deliver value, exceed expectations, and provide excellent service to your customers.
7. “The most unprofitable item ever manufactured is an excuse.” – John Mason
This quote urges us to take responsibility and accountability for our sales results. Instead of blaming external factors, such as the economy, the market, or the competition, we should focus on what we can control, such as our attitude, actions, and strategies.
8. “You miss 100% of the shots you don’t take.” – Wayne Gretzky
This quote encourages us to take action and seize opportunities in sales. You can’t close a sale if you don’t ask for it. You can’t win a customer if you don’t reach out to them. You can’t grow your business if you don’t try new things.
9. “The man who will use his skill and constructive imagination to see how much he can give for a dollar, instead of how little he can give for a dollar, is bound to succeed.” – Henry Ford
This quote advises us to adopt a value-based approach to sales. Instead of competing on price, we should focus on creating and delivering value to our customers. By offering more value than your competitors, you can differentiate yourself, increase customer satisfaction, and justify your price.
10. “Sales are contingent upon the attitude of the salesman – not the attitude of the prospect.” – W. Clement Stone
This quote highlights the impact of attitude on sales performance. Your attitude determines how you approach your prospects, how you handle objections, and how you close the deal. A positive, confident, and enthusiastic attitude can influence your prospects’ perception of you and your product.
11. “The secret of getting ahead is getting started.” – Mark Twain
This quote motivates us to take the first step in sales. Whether it’s making a cold call, sending an email, or scheduling a meeting, the first step is often the hardest, but also the most important. Once you get started, you can build momentum and achieve your sales goals.
12. “People don’t buy for logical reasons. They buy for emotional reasons.” – Zig Ziglar
This quote reveals the psychology behind buying decisions. People buy based on how they feel, not how they think. They buy to satisfy their emotions, such as fear, greed, pride, or love. As a salesperson, you need to appeal to your prospects’ emotions, not just their logic.
13. “The best sales questions have your expertise wrapped into them.” – Jill Konrath
This quote emphasizes the value of consultative selling. Instead of asking generic or superficial questions, you should ask insightful and relevant questions that demonstrate your expertise, credibility, and understanding of your prospects’ situation.
14. “To build a long-term, successful enterprise, when you don’t close a sale, open a relationship.” – Patricia Fripp
This quote suggests a different perspective on sales rejections. Instead of seeing them as failures, you should see them as opportunities to build relationships with your prospects. By staying in touch, providing value, and nurturing trust, you can turn a no into a yes in the future.
15. “The golden rule for every salesman is this: Put yourself in your customer’s place.” – Orison Swett Marden
This quote reminds us to practice empathy in sales. Empathy is the ability to understand and share the feelings of another person. By putting yourself in your customer’s shoes, you can better understand their needs, challenges, and motivations, and offer them the best solution.
16. “There is no prize in sales for second place. It’s win or nothing. The masters know this and strive for – they fight for – that winning edge.” – Jeffrey Gitomer
This quote inspires us to aim for excellence and success in sales. Sales is a competitive field, where only the best and the most prepared win. To be a master salesperson, you need to have a winning edge, which is a combination of skills, knowledge, attitude, and strategy.
17. “The most successful salespeople are the ones who can sit down at a table with a prospect and have an authentic, genuine conversation that results in mutual understanding.” – Mike Schultz
This quote stresses the importance of communication and rapport in sales. Sales is not about pitching, persuading, or manipulating. It’s about having a real conversation with your prospect, where you listen, understand, and connect with them on a human level.
18. “Sales success comes after you stretch yourself past your limits on a daily basis.” – Omar Periu
This quote challenges us to step out of our comfort zone and push ourselves beyond our boundaries in sales. Sales success requires constant learning, improvement, and adaptation. By stretching yourself, you can discover new opportunities, develop new skills, and achieve new heights.
19. “The key is not to call the decision maker. The key is to have the decision maker call you.” – Jeffrey Gitomer
This quote highlights the power of attraction and influence in sales. Instead of chasing after prospects, you should attract them to you by creating and sharing valuable content, building your personal brand, and establishing your authority and credibility in your field.
20. “The more you engage with customers the clearer things become and the easier it is to determine what you should be doing.” – John Russell
This quote emphasizes the role of customer feedback in sales. By engaging with your customers, you can gain insights into their needs, preferences, and expectations. You can also learn from their feedback, complaints, and suggestions. This will help you improve your product, service, and sales process.
21. “You can’t sell anything if you can’t tell anything.” – Beth Comstock
This quote underscores the importance of storytelling in sales. Storytelling is a powerful way to capture your prospects’ attention, interest, and emotion. By telling stories, you can illustrate the benefits of your product, showcase your customer success stories, and differentiate yourself from the competition.
22. “The first part of success is “Get-to-it-iveness”; the second part of success is “Stick-to-it-iveness”.” – Orison Swett Marden
This quote defines the two essential ingredients for success in sales: action and persistence. Action is the ability to get started, take initiative, and do what needs to be done. Persistence is the ability to keep going, follow up, and finish what you started.
23. “If you are not moving closer to what you want in sales (or in life), you probably aren’t doing enough asking.” – Jack Canfield
This quote points out the importance of asking in sales. Asking is the key to getting what you want, whether it’s information, referrals, appointments, or orders. If you don’t ask, you don’t get.
24. “The sales department isn’t the whole company, but the whole company better be the sales department.” – Philip Kotler
This quote reminds us that sales is not just the responsibility of the sales team, but of the entire company. Everyone in the company, from the CEO to the receptionist, should have a sales mindset and a customer focus. They should understand the value proposition of the product, the needs and expectations of the customers, and the goals and strategies of the sales team. By aligning the whole company around sales, you can create a culture of excellence, innovation, and customer satisfaction.
We hope you enjoyed reading these closing sales quotes and found them useful and inspiring. Whether you need some motivation, guidance, or insight, these quotes can help you improve your sales skills and performance. Remember, sales is not just a job, but a mindset, a lifestyle, and a passion. Keep learning, keep growing, and keep closing!